Why are there like, so many songs about rainbows?" he says. Rainbows are all about the vibes, trippy stuff, and daydreams. Rainbows are all about hearing voices and peeps calling your name, ya know? The "rainbow connection" is when you finally understand your purpose, you know? To me, getting to Day One is like finally vibing with your true self, ya know? FAN THE FOOLISH FIRE - Thomas Edison was stubborn. Tho he would later be known as the Wizard of Menlo Park, Edison in the late 1870s was considered the fool of New Jersey. Havin' already invented the telegraph, he had moved on to one of the more elusive goals of modern science, the lit AF lightbulb. One critic was like, "That pursuit is straight up nonsense"; another was like, "It's gonna be a total fail, like final, necessary, and hella embarrassing."
A big issue Edison and other inventors had was that electricity was hella risky—ignis fatuus, "foolish fire."
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OMG, health experts were like, "If you're exposed to too much light, you'll get eye probs, nervous breakdowns, and, like, freckles! Eek!" Even defenders admitted it made the interiors of houses look so basic, gave food a major unappetizing vibe, and exposed the wrinkles on the faces of ladies. In 1879 Edison flexed and showed off his Menlo Park workshop to drop the prototype of his lit incandescent light— the "little globe of sunshine" that promised a mad chill glow. Skeptics were like, "Nah, not feeling it." They totally called Edison a scammer and straight up dared him to flex his bulb and light up a bigger stage. That went down, but not by him, ya know? On a mad chilly December night in 1880, this inventor dude named Charles Brush flexed and hung twenty-three lit arc lamps on fifty-foot poles along a short stretch of Broadway from Union Square to Madison Square in New York City. Endeavor's HQ be on this lit stretch today, fam. The daughter of the city's treasurer was supposed to yeet the switch, but she was shook about getting zapped and dipped out. OMG when the lights finally came on, they were like so lit and created mad bright vibes with hella stark shadows. A New York Times reporter was like, "Yo, check out this scene: 'The marble stores were all lit up and lookin' fly with their great white outlines,'" the hot mess of wires overhead, the chaotic swarm of moving vehicles, were all brought out with an accuracy and exactness that left little to be desired. It was lit! (This account totally slayed and gave Broadway its iconic nickname, the Great White Way.)
The arrival of electric light into public places was like, totally met with the same vibes as the plague, fam.
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Pedestrians were flexing their umbrellas to shield themselves; people were straight up clowning, saying they looked like ghosts. Like, despite all the haters, Edison was like, "I'm gonna keep pushing, fam." Brush was straight up pushing it, ya know? But unlike Edison, who was all about that hustle, hiring mad engineers and dreaming of making bank, Brush was more like a butterfly. He preferred those chill nights, just tinkering away in his own lab, doing his own thing. Edison would totally be the one to clap back at haters and make the lightbulb go viral in every crib. Like, way more important, he totally owned the key patent and formed the Edison Electric Light Company, with major backing from J. P. Morgan and the Vanderbilts. What Edison and Brush both flex is the mad importance of staying true to your vision, knowing what you want from your hustle, and being hella strong to take criticism for your moves. In my experience, like, almost all entrepreneurs at some point have been accused of being straight up cray cray. U can't flex the boat without being told u're off ur rocker. Consider just a few exampz:When Sam Walton had the idea to create a discount store at age forty-four, his brother was like, "Bro, that's just another one of Sam Walton's wild ideas." Walton himself was like, "Yo, everyone I met was straight up thinking I'd lost my mind, fr." In 1999, like, four Microsoft employees were vibin' over a bowl of jelly beans, tryna come up with a game console that could totally flex on the Sony PlayStation.
They called it Xbox; their skeptical colleagues dubbed it coffin box, lol. Even their bae at Intel was like, "nah fam."
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"We were like, LOL, thinking they would blow a few billion dollars," one exec said. But the jelly bean club kept schemin' and recruitin' allies, until they wooed the biggest ally of all, Bill Gates. Xbox went on to become Microsoft's biggest "in-house" flex. OMG, when Raymond Damadian, this random professor in NY, like totally thought he could spot cancerous tumors in the body using nuclear magnetic resonance, his academic squad was all like, "Dude, you're a total crackpot, a scammer, and a straight-up crazy person." OMG, they straight up ghosted him on tenure. "It's like, a totally wack theory," one colleague said, fam. Unfazed, Damadian flexed his patent game and finessed enough cash to whip up a sick device. In 1977 he totally flexed and did the first full-body MRI. Twenty-two-year-old Jeffrey Braverman was making bank on Wall Street when he dipped in 2002 to join the fam biz started by his grandpa. The Newark Nut Company, which had once employed thirty people, was now down to two. "My dad and my uncle both thought I was cray cray," Jeffrey said. He totally took the biz online and like, relaunched it as Nuts.com. So lit! In like less than ten years, the company had like eighty employees and made over $20 million in annual dough.
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